
Influence is built before a crisis — not during one
We help companies and executives build and defend their institutional position — with regulators, government officials and capital markets — before the environment makes it necessary to react.
Political & Regulatory Strategy for Companies Operating in Chile
Our Services
C-LEVEL MENTORSHIP

One-to-one support for CEOs and senior executives who need to build institutional influence in Chile.
Sessions of 90 minutes, scheduled according to need.
Available on retainer.
INSTITUTIONAL POSITIONING ASSESSMENT

A 3-pages written diagnosis of how regulatoris, media and authorities are reading your company.
Delivered within 48 hours.
For issues that cannot wait. Flat fee, no further commitment required.
INSTITUTIONAL NARRATIVE STRATEGY

End-to-end strategic narrative design for companies that must position their agenda, manage a complex crisis, or reposition themselves publicly.
Includes: strategic diagnosis, narrative architecture, stakeholder mapping and an executable playbook.
Our clients






Juan Pablo Córdoba
CEO of regional stock holding company nuam
" I've been working with Carlos for two years and I has taught how to formulate the strategy of nuam more persuasively.
I appreciate that he quickly understands my real priorities as CEO and helps me build a narrative that aligns with the strategy. Being able to communicate the strategy clearly is just as important as designing it ."

Diego Peñafiel
Marketing Director,
Copec SA
" I worked with Carlos to prepare a critical presentation; I needed to convey strong leadership to a huge team."
Without a doubt, the most valuable thing is that he taught me a methodology that I was later able to apply myself. Carlos gives you concrete tools, without abstract theory ."

Martin Woller
Head of Advantage Austria Santiago de Chile
" After a stimulating conversation with Carlos about geopolitics, we decided to organize an executive roundtable, convening the senior management of Austrian companies in Chile and inviting him as the main speaker.
Carlos offered a precise, eloquent, and concise introduction, whose analysis and ideas established the perfect framework for a deep, open , and highly enriching exchange among the participants."
Who is behind lunae?

Carlos Cruz Infante, Ph.D. - MBA
I founded lunae advisory after more than a decade advising Chilean ministers and companies operating in Chile's most heavily regulated sectors — mining, energy, financial services and technology — on political risk, policy strategy and institutional narrative.
My approach is direct and diagnostic. I do not produce reports for the sake of producing reports. I help clients identify the specific political and reputational dynamics that are shaping their operating environment, then build a strategy — and a narrative — that works.
Before founding Lunae, I was the Country Manager of Chile and Peru at Cefeidas Group, where I advised multinationals on government relations and regulatory dynamics across Latin America. I hold a Ph.D. in Political Science and have been published in Diario Financiero, fDi Intelligence (Financial Times Group) and Fintualist.
I trained at La Sapienza University in Rome. I am fluent in Spanish, English and Italian.
Press and Publications
I write about corporate strategy, geopolitics, political risk, and institutional narrative in Diario Financiero, the Financial Times’ fDi Intelligence, and Fintualist. The common thread: how companies and institutions build — or lose — influence in complex environments.
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